BLOGGERS&SOCIAL MEDIA INFLUENCERS WILL SOON BE GETTING PAYMENT IN CRYPTOCURRENCY - CALIPHATE MEDIA

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Monday, 16 October 2017

BLOGGERS&SOCIAL MEDIA INFLUENCERS WILL SOON BE GETTING PAYMENT IN CRYPTOCURRENCY




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IndaHash, an influencer platform has concluded arrangement to launch a new cryptocurrency called indahash coin  that will allows brands, advertisers to pay social media influencers and bloggers using virtual currency tokens rather in cash. The announcement was made this week by the platform t while the pre-ICO (initial coin offering) is schedule for November 8 and running for a week.
IndaHash has around 300,000 social media users in 70 countries, and the platform matches relevant brands to them. The influencer creates a social media post, mentioning the brand, which is then checked by moderators before being published. IndaHash says it has worked with some of the world's largest advertisers on campaigns including Procter & Gamble, L'Oreal and Coca-Cola.
In an email statement,the co-founder of indahash Babara soltysinska said that  ‘’it makes perfect sense" for the digital business to launch a cryptocurrency. "With the introduction of indaHash Coin, we want to tokenize the influencer marketing world and create a revolution in terms of brand cooperation and audience development, solving a wide range of issues and challenges between influencers, bloggers, brands and fan bases," she said.
‘’These challenges include the length of time it currently takes for influencers or bloggers to get paid by advertisers.

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 According to indaHash, payment terms are 30 to 60 days, but using the cryptocurrency means they get paid immediately. Businesses will still be able to pay influencers in fiat (or "real") currency, should they wish’’.
‘’It won't only be businesses being able to pay social media users with virtual coins: the influencers themselves will be able to reward their followers with the tokens. For example, if a follower shares, subscribes or comments on a post, the influencer can issue its own coins to them under their own name. The fan can then exchange the coins for various rewards that might include exclusive content, real-life meetings with the star, or an appearance in one of their posts.’’
‘’Fans will also have their own indaHash profile where they can see their balance of tokens from different influencers.’’
‘’Influencers and bloggers will also be able to sell their coins back to indaHash or on a crypotcurrency exchange, as well as using them to buy early access to products from brands.’’ She said

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